8950 West Olympic Blvd Suite 132 Beverly Hills, CA 90211 hersh@repairbadreputation.com
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Hersh Davis-Nitzberg


Recently ranked the number one online reputation repair consultant in America, Davis-Nitzberg helped pioneer the reputation management industry when he started Repair Bad Reputation in 2007. With over fifteen years of experience as a new media consultant, Hersh Davis-Nitzberg is an American entrepreneur, publicist, image consultant, speaker, and event producer.  As an entrepreneur, Davis-Nitzberg started his first company at thirteen years old and has never looked back helping finance and build over ten companies. As an image consultant, publicist and brand ambassador, Davis-Nitzberg has helped guide celebrities, politicians, and athletes helping consolidate image based upon looks, communication skills, and behavior characteristics. As a speaker, he has taught young high school classrooms of fifteen people and has been a key note speaker for thousands. As an event producer, Davis-Nitzberg helped produce over five thousand events worldwide. In addition, he currently serves on the board of a number nonprofit organizations including the Institute of Semitic Studies and The Ghana Education Project.

Hersh Davis-Nitzberg #1 rated reputation repair consultant in America.


In 2009, despite advice from his family and with financial assistance from a few of his high profile friends, he shut down operations of his event production company and never took a look back. At some point work had become work, and things felt different and this work was not work. He had achieved as much as he wanted and he earned to find a profession that had influence over perception.  He continued to work primarily with high profile celebrities, musicians, and larger companies and built a name for himself as a damage control specialist. People did not use the word reputation management to describe his role, but damage control, crisis management, and image enhancement became the buzzwords.  The publicists began to see the role the internet was having in defining brand and the ability to reach so many so quick became a powerful idea. In 2009, friends and family began to understand his core business but only saw it significant to those that in some way were famous but not applicable to individuals in the private sector. Hersh Davis-Nitzberg would explain how the application of these tools would one day be needed by most individuals. As private life became public theater, he and saw a time where the internet would play a role in the lives of everyone’s reputation.

In 2012, when the market exploded, Hersh Davis-Nitzberg was not surprised and in 2013, when venture capitalists offered him millions, he humbly declined.  He did not want a board of directors pushing to achieve higher numbers without the understanding that in the business of reputation all you have is your reputation. That your reputation is dependent upon the success of your campaigns and the value derived from a successful campaign.

Take from a man his reputation for probity, and the more shrewd and clever he is, the more hated and mistrusted he becomes.  Marcus Tullius Cicero

Philosophically, to Hersh Davis-Nitzberg reputation began to take on a different meaning it was not just about the money, but in some ways it represented transformation.  He recognizes that reputation depends entirely on the public’s perception of a company or an individual. He believes a positive reputation leads to a better outcome because it gives value, it inspires others to do better, and it leads to success.  To a company positive reputation represents better efficiency and higher demand for its product, to an individual positive reputation leads to a passionate attitude and stronger sense of self.

Hersh Davis-Nitzberg

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Lego Land, Reputation Repair, and Hersh Davis-Nitzberg


The Origins of Reputation Management

In 2007, Davis-Nitzberg was traveling to his college reunion and he looked himself up online. Beyond the pictures with the rich and famous, baccarat champagne glasses, and images on the red carpet were dark memories of sorted affairs in the Hollywood Night. At that point, at the height of his event production career, Hersh Davis-Nitzberg did not like what he saw online, so before he realized he was helping create a new niche in online marketing, Davis-Nitzberg was working to repair his reputation.  At the time, he did not know it, but he became his first client. To his friends the concept was unfamiliar, to his co-workers impossible, and to the general public laughable.

Davis-Nitzberg’s work caught the eye of a few high profile friends who found themselves in the middle of public scandals. Hersh Davis-Nitzberg appreciated when his friends asked for advice about managing a publicity crisis, and was honored when they would later ask him to work alongside some of the elite publicists in entertainment and sport.  At the time, Netamorphosis was a financially secure, so Hersh Davis-Nitzberg did not see this as a potential carrier path or a source of income.  To him, it was similar to the children in Ghana learning the power of the internet, the world was becoming smaller and individuals and corporations had the right to control the way they looked online. Over the next years, while still throwing events, Davis-Nitzberg enjoyed toying with a new approach to image as brand, media, and message became intertwined and news available instantaneously. He began, to see a growing market and the role reputation would play in it.

Number one rated reputation repair specialist in America

Davis – Nitzberg journey began in 1977 on an Air Force Base in Tokyo, Japan to his two respected parents, Dr. Benjamin Nitzberg and Dr. Berta Davis. During the first five years of his life, he would travel to over thirty countries, until moving to Los Angeles in the summer of 1983. Over the next fifteen years, he would attended two elite private schools in Southern California: The Center for Early Education and Harvard-Westlake High School.  As a senior in high school, Davis-Nitzberg was co captain of the wresting and football teams. In wresting, he was the three time District Champion, two time CIF qualifier, and One time Masters qualifier.  In Football, he lead his team to a 13-1-1 record, where he lead the state of California in tackles, with 186 tackles in fourteen games. He was the MVP of the ‘Mission’ league, defensive MVP of the southern section CIF, and second team state.

As a student at Princeton University:

After leading the state of California in tackles his senior year, Hersh Davis-Nitzberg was a heavily recruited football star. He was offered numerous scholarships, but in ways, moved against traditional football wisdom opting to play at Princeton University.  For Davis-Nitzberg football was a beginning of a new chapter and success lied in the journey not the destination.  As a freshman, he helped the tigers win their first Ivy League Championship in ten years.

Having built his identity around athletics, Hersh Davis-Nitzberg’s entrepreneurial aspirations began to lead him beyond the playing field. As a Junior, when most college students are at Fraternity parties, Davis-Nitzberg started two unique corporations: a non-profit organization and an internet event publicity firm.

The non profit organization was conceived in a small fishing village in Komenda, Ghana where Hersh Davis-Nitzberg founded “The Ghana Education Project,” a 501 (C) (3), nonprofit tax exempt organization that currently maintains 26 literacy and computer education centers in rural Ghana, West Africa. He currently serves on the board of directors. The foundation of the Ghana Education project is built upon the idea that without computers and access to the internet success in the international market is impossible. While helping build the non profit organization, Hersh Davis-Nitzberg and two classmates started Netamorphosis, Inc, an internet based event publicity firm that dominated Southern California nightlife.  Among many accolades, in 2005, The Los Angeles times named Hersh Davis-Nitzberg the top event producer in California, ‘calling him the king of nightlife’.


With over eight years of experience as a reputation consultant he is a speaker, blogger, and influencer. Hersh Davis-Nitzberg’s work has put him in the trenches of some of the most high profile online reputation repair campaigns over the past years. Although his client list is safely guarded, what he is most excited about is how online reputation management levels the playing field, it gives anyone the possibility to use the message of proactive reputation management to better their lives.  On the front lines of a field he did not believe would ever be job, Davis-Nitzberg believes that individuals and companies have the right to control how they look online.